Title: Dialogue Through Design
Type of work: Exhibition and conference design
Date: 2012 - 2013
Under the auspieces of the Danish Ministry of Foreign Affairs, students from the Royal Danish Academy of Fine Art's School of Design have been collaborating with a network of Moroccan handicraft women, Réseau Femmes Artisanes, as a part of an empowerment design project. For a seminar taking place in Marrakech in late 2012, I — in collaboration with two textile design students as well as two anthropology students from University of Copenhagen — created a pop-up exhibition about this partnership project. In the beginning of 2013, the exhibition 'travelled on' to be exhibited at the library of Architecture, Design, Conservation and Performing Arts at Holmen in Copenhagen, Denmark.
To learn more about the empowerment design project, and the Danish-Moroccan products created, click here.
I was responsible for every aspect of the graphic design relating to the exhibitions and seminar ranging from creating the seminar's visual identity to designing invitations, name tags, posters etc., as well as visually presenting the partnership project to a bilingual audience (as participants were coming from Denmark, Morocco and Tunesia). The exhibition posters combined English and Arabic in a reflection of each other as a visual representation of the cultural collaboration project itself. The posters told the story of the Danish-Moroccan partnership through images and simple infographics; the collaboration, workshops and dialogue, and its outcome.
The seminar exhibition in Marrakech, and the exhibition in the library in Copenhagen are both slightly different visually to reflect the different settings. Even though it essentially is two different takes on the same thing, the atmosphere of the two places, and thus the exhibitions, felt very different.